It allows for the analysis of user information and gives back behavioral and dynamic clusters to improve performance through targeted communications.
It allows for the collection of information from different tools: contests, surveys, coupons, events, and it integrates the brand touchpoints.
It allows for the creation of smart loyalty paths from engagement to the establishment of a valuable relationship based on real time behavioral analysis.
It allows for the integration of the Brand’s social media platform(s) to simplify user login. It also supports the real-time analysis of users’ preferences.
It allows for the development of marketing automation strategies by directly sending users 1 to 1 communications based on data emerging from the online KPI dashboard
It allows the creation of a unique environment where users can collect points/coins to be used to freely reward themselves.