CASE HISTORY

ARCHIVE

VINCI CON BIRRA PERONI

Peroni chose Advice Group to launch a strategical loyalty programme for engaging and make more loyal the barkeepers involved in the Ho.Re.Ca industry

PIU’ BUONI CON MUKKI

Mukki continues to choose Advice Group as strategic partner, renewing the digital collection started in 2015. “Più Buoni con Mukki” is the new Progress Marketing activity directed at making [...]

500 WIN AND TASTE

Advice Group, in partnership with Alessandro Rosso Group, has completed a co-branding project between FCA and Eataly. A digital brand activation program to raise awareness as regards FIAT 500 in [...]

IP PREMIA

Advice Group is a strategic consultant for API IP in the transition from the Nectar program to the creation of a personal loyalty identity in respect of the brand.

PIÙ TENA PIÙ VINCI

Advice Group has designed a new Progress Marketing program for Tena Lady, aimed at rewarding its consumers, from habitual purchasers to light users.

Emozioni in agenzia

Unipol Sai and Advice have launched Emozioni in agenzia the first incentive trade and brand activation program which rewards brand customers or prospects and, subsequently, agents.

Premiati con Tre Marie

Advice and Tre Marie have launched the third edition of Accademia Tre Marie, an on-going incentive trade program which rewards the most virtuous barkeepers.

PIÙ MUKKI PIÙ VINCI

Più Mukki Più Vinci is a digital loyalty programme applied to the world of dairy. A project built with the most innovative techniques of behavioral marketing for the behavioral mapping of [...]

TESORI DEL GUSTO

Tesori del Gusto has been built on the success of Emilia e Vinci, the first digital coalition loyalty programme realized in 2014, in the consumer goods sector , that involved two companies, [...]

GOJI, PARTENZA, VIA!

Advice Group and L’Erbolario together have designed a new contest “Goji, Partenza, Via!” [Goji, Steady, Go!] to celebrate the new Goji product line launch.

120 ANNI IN UN WEEKEND

120 years in a weekend, the new digital strategy launched by Lavazza in partnership with Advice Group, to celebrate the 120 years of the brand and promote engagement and loyalty among customers.

L’ERBOLARIO CLUB

Advice and L'Erbolario are launching an ongoing digital loyalty activity in order to stimulate the creation of a brand community and start a dedicated CRM. A collaboration that began in 2013 is [...]

AMICI DEL MULINO 2015

After its success in previous years, Barilla confirms its strategic partnership with Advice laun ching the third edition of the Amici del Mulino project, a multi-channel digital relationship [...]

RINGO “BACK TO SCHOOL 2014”

It’s Back to School time with Ringo! The company confirms its well-established collaboration with Advice Group, by supporting the connection program, which was started a few years ago, with a new [...]

FELICETTI “MONOGRANO DAYS”

Felicetti launches Monograno days, a project designed by Advice which rewards consumers’ originality and retailers’ participation, by promoting engagement and the creation of a consumer community.

UNILEVER “ONE GOAL”

Unilever Food Solutions, worldwide leader in the food industry for catering professionals, has reached an agreement with Advice regarding the management of a strategic distributor incentive.

TIM&4G “PICK & WIN”

Advice Group and TIM (4G Retail), based on the results of the first Italian Skillgame project, have started a new multi-channel relationship program with interactive and dynamic mechanisms.